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Semester III iBooks

  1. Advanced Business Analytics
  2. B2B Marketing
  3. Banking Service Operations
  4. Business Intelligence
  5. Consumer Behavior
  6. Digital Marketing
  7. E-Business
  8. Employment Laws
  9. Entrepreneurship Development
  10. Financial Business Analytics
  11. Financial Services
  12. Financial Statement Analysis
  13. Human Resource Planning
  14. Industrial Relations
  15. Integrated Marketing Communication
  16. International Finance Trade
  17. Investment Banking 
  18. Legal Environment of Business
  19. Marketing of Financial Products
  20. Marketing Research
  21. Mergers & Acquisitions
  22. Overview of Banking
  23. Performance Management Reward Systems
  24. Retail Management
  25. Security Analysis
  26. Services Marketing
  27. Soft Skills
  28. Strategic Management 
  29. Supply Chain Management
  30. Training & Development
  31. Wealth Management

Open Textbooks

  1. Foundations in Digital Marketing by Rochelle Grayson is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted. This book includes 18 H5P activities.

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  • Preparatory Courseware
  • Semester I iBooks
  • Semester II iBooks
  • Semester III iBooks

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